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Monday, February 16, 2009

"Green" means business survival

From an article by Tom Content on JSOnline.com:

About 175 people gathered this morning in the auditorium at the Schlitz Audubon Nature Center to talk about ways to green their company’s environmental footprint and save some money at the same time.

Companies are looking to reduce their energy and water bill costs by taking steps to make their processes more efficient.

It’s all about applying the quality-improvement techniques that companies are by now long familiar with – lean manufacturing, Six Sigma – and adapting them to their use of resources such as energy and water, said Joseph Jacobsen, associate dean at Milwaukee Area Technical College.

What’s causing the shift to thinking green? Business owners can sense that carbon regulations are coming and want to get ready, while others are realizing that saving energy and water helps save -- or stem the rise – in utility bills.

“Green is not just environmental sustainability. Green is business sustainability too,” said Jon Dommissee, director of new product development and marketing at Bradley Corp.

Bradley, a local maker of plumbing fixtures, and the state Focus on Energy were sponsors of this morning's Green Manufacturing Summit, and the Journal Sentinel was media sponsor.

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